In honor of International Women's Day, xNomad took the opportunity to highlight female-founded brands and female entrepreneurs by interviewing some of the most inspiring women out there. First out was HOPE, Understatement and Heja Livet.
Last week, xNomad brought five female-founded brands together for a unique, one-day pop-up, xNomad ♀ Market, at the Next Gen Retail Hub in Stockholm. During the day, journalists and press enjoyed a lunch and the brands presented themselves and their journeys. Afterwards the founders took part in xNomad Talks, a short interview series, to speak about their contributions to female empowerment.
First out was Emma Fällman, brand director at HOPE, talking to us about the importance of female empowerment and the style before gender approach. Maria Lager, founder of Understatement Underwear, spoke about the brand’s core mission and importance of always putting women first. Thirdly, Solvor Øksnes from the social forum Heja Livet, talked about norms and prejudice, highlighting the importance of rethinking our definitions of weakness and strength.
xNomad Talks will be available exclusively on xNomad’s social media channels. Don’t miss the opportunity to hear from these inspiring women and their secrets to success! Below you will find the links to the xNomad Talks by HOPE, Understatement Underwear, and Heja Livet.